The principles presented in this guide are primarily applicable to World Championships in all Orienteering disciplines as well as other televised orienteering events under the authority of the International Orienteering Federation (IOF). By these principles, IOF aims to make sure that the presentation of international orienteering events follows the same modern standards world-wide.
The manual is divided in 3 parts.
- Part 1 is directed at the national orienteering federation (NOF), the
event director and the commercial responsible and describes in general the sponsorship policies and
the division of the commercial rights between the IOF and the local organiser.
- Part 2 is explanatory for the persons responsible for sponsorships and describes the different sponsorship
levels and their available rights.
- Part 3 is instructions for the persons responsible for communication, branding, sponsorship and
arena building and presents guidelines for branding and venue design.
For all World Championships and other televised IOF events this manual concerning advertising possibilities
in the competition area and the TV area is binding.